When user centricity and citizen centricity, characterized by a free spirit, independent state of mind and natural sense of entitlement, are correlated against economic concerns, unrest and distrust of the system, change is bound to be cardinal.
The stagnation in the belief of individuals in the system leads to a sharp divide, as a bottom up participatory wave of voices refuses to continue and passively accept old orders and top down provider/ politicians’ self serving interests as an axiom.
The deteriorating financial circumstances all over the world, the fear of a recession ahead, the realization that the boomer generation inflicted a capitalism that went too far, that the ramifications hit all and threaten individual welfare, affordable future and growth, as well as the continuation of existing paradigms – all lead to a clear realization that more of the same doesn’t cut the mustard.
On different fronts individual reactions are mostly through small, personal and apparently minor tides of rejections –opting out, discontinuing, and looking for alternatives, in both the virtual as well as the real worlds. The tale of individualism that fed the systems to date and empowered catering for individual needs in the name of CRM or state policies was based on personal and sectarian fragmentations.
It is now turned against these institutions, commercial and civil, this time through communal social grids and in the name of social solidarity. The doubting crowds gradually take the reins in their hands on a way to radical transformations. Connecting the dots is moving from the serving parties who controlled the balances and gained power, to the users/citizens who claim what in their eyes is theirs to start with.
The fuse has been lit on many fronts, all at once. Same dynamics, different expressions. Signs are everywhere. When people, with a new state of mind go elsewhere, make new choices, opt for new providers, align themselves with new political voices, or as is the case in countries such as Israel and starting through Europe, calling overtly for radical changes – the ruling elites of corporations, financial systems and states, in many cases out of touch with what the people really want, must pay close attention.
These accumulated and dispersed reactions voice the same spirit:
Trust is gone. The contracts are being torn; new ones are in the writing. Bottom up, by individuals, groups and unfortunately in some places by mobs.
This fermenting realization will bring about new orders, as individuals tired of the deterioration in their life quality and as citizens claiming an affordable future for themselves, children and grandchildren demand to be truly put at the center. Even if now it’s mostly individual movers and shakers who carry the flag, quietly or aggressively masses will eventually align.
The deeper the tectonic shifts needed, the longer it will take for the tipping point to occur- but it is becoming inevitable, beyond the level of slogans, intentions and appearances.
When emotional meets economic and social, it crafts the seeds from which a plethora of small gestures and acts of individuals will connect the dots and together will create a shift that will matter. As Itoms in a people’s grid, what each of us feels, thinks and opts to do matters. Because we, users, citizens, matter – we are the heart of the system, its raison d’être.
When economies and countries go astray, individuals react bottom up, the wisdom of the crowds cannot be appeased just by educated charts and financial analyses. The increasing calls for transparency, culture and conduct that cater for the good of all, considers the well being of the citizens and exercises a reciprocal authentic pact are the heart of a new people centered paradigm, sensitive to the people that comprise it. It should be based on new values that will put an end to old vicious circles and empower a new kind of society – more attentive to its citizens, to their quality of life, the meaning of their actions and not just their physical goods, where the people are actively involved in shaping the future economic and social structures of their societies.